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2019年《金融专业知识与实务(初级)》模拟试题.doc

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1、Title Author Presented To Date Client Name or Logo Business and Systems Aligned. Business Empowered.TM Index Page INDUSTRY NAME 3 The Corporate Colors BLACK Red: 0 Green: 0 Blue: 0 Cream Red: 247 Green: 242 Blue: 208 Burgundy Red: 125 Green: 12 Blue: 0 Gray Red: 167 Green: 158 Blue: 153 Sandstone Re

2、d: 208 Green: 166 Blue: 96 Sapphire Red: 7 Green: 47 Blue: 103 Olive Red: 52 Green: 67 Blue: 22 Plum Red: 54 Green: 5 Blue: 46 PRIMARY PALETTE SECONDARY PALETTE INDUSTRY NAME 4 The Corporate Colors (former KPMG) Used When Necessary BLACK Red: 0 Green: 0 Blue: 0 Cool Gray2 Red: 234 Green: 235 Blue: 2

3、31 Cool Gray Red: 209 Green: 215 Blue: 199 Blue Red: 54 Green: 90 Blue: 168 INDUSTRY NAME 5 Action/reaction Actions Actions Reactions Reactions INDUSTRY NAME 6 Action/reaction Actions Actions Reactions Reactions INDUSTRY NAME 7 Action/reaction INDUSTRY NAME 8 Action/reaction INDUSTRY NAME 9 Against

4、the tide/with the tide Against the tideWith the tide INDUSTRY NAME 10 Balance/imbalance INDUSTRY NAME 11 Balance/imbalance INDUSTRY NAME 12 Chances/risks INDUSTRY NAME 13 Change of direction Moment of directional change INDUSTRY NAME 14 Circulation (2 factors) INDUSTRY NAME 15 Circulation (3 factors

5、) INDUSTRY NAME 16 Circulation (4 factors) INDUSTRY NAME 17 Circulation (5 factors) INDUSTRY NAME 18 Circulation (6 factors) INDUSTRY NAME 19 Circulation (7 factors) INDUSTRY NAME 20 Circulation (8 factors) INDUSTRY NAME 21 Conflict INDUSTRY NAME 22 Conflict INDUSTRY NAME 23 Divergent Direction 2 Co

6、mpany 3 Direction 1Direction 3 Company1 Company2 INDUSTRY NAME 24 Consequences (5) INDUSTRY NAME 25 Consequences (4) INDUSTRY NAME 26 Consequences 1 2 3 4 5 6 INDUSTRY NAME 27 Cooperation INDUSTRY NAME 28 Dead end INDUSTRY NAME 29 Dependance INDUSTRY NAME 30 Development/Growth INDUSTRY NAME 31 Devel

7、opment/Growth Step 1Step 1 Step 2Step 2 Step3Step3 INDUSTRY NAME 32 Development/Growth INDUSTRY NAME 33 Development/Growth Revisions Revisions Revisions Revisions Pilot Location Location A Location B Location C INDUSTRY NAME 34 TommorrowToday Time ValueAdded Development/Growth INDUSTRY NAME 35 Devel

8、opment/Growth INDUSTRY NAME 36 Development/Growth INDUSTRY NAME 37 Development/Growth INDUSTRY NAME 38 Change INDUSTRY NAME 39 Direction INDUSTRY NAME 40 Factors (2) INDUSTRY NAME 41 Factors (3) INDUSTRY NAME 42 Factors (3) INDUSTRY NAME 43 Factors (3) INDUSTRY NAME 44 Factors (4) INDUSTRY NAME 45 F

9、actors (4) INDUSTRY NAME 46 Factors (4) INDUSTRY NAME 47 Factors (4) INDUSTRY NAME 48 Factors (4) INDUSTRY NAME 49 Factors (6) INDUSTRY NAME 50 Factors (6) INDUSTRY NAME 51 Factors (8) INDUSTRY NAME 52 Factors(5) 1 5 4 2 3 INDUSTRY NAME 53 Factors (3) INDUSTRY NAME 54 Factors (4) INDUSTRY NAME 55 Fa

10、ctors (5) INDUSTRY NAME 56 Content(3) INDUSTRY NAME 57 Factors INDUSTRY NAME 58 Factors INDUSTRY NAME 59 Value Dynamic INDUSTRY NAME 60 Feedback INDUSTRY NAME 61 Feedback INDUSTRY NAME 62 Feedback INDUSTRY NAME 63 Feedback INDUSTRY NAME 64 Feedback INDUSTRY NAME 65 Filter INDUSTRY NAME 66 Filter Ini

11、tial situation 1. Criterion 2. Criterion 3. Criterion Result INDUSTRY NAME 67 Flexibility INDUSTRY NAME 68 Focus expansion t t INDUSTRY NAME 69 Harmony INDUSTRY NAME 70 Impact . . . . . INDUSTRY NAME 71 Influence (1 factor) INDUSTRY NAME 72 Influence (2 factors) INDUSTRY NAME 73 Influence (2 factors

12、) INDUSTRY NAME 74 Influence (4 factors) INDUSTRY NAME 75 Influence (6 factors) INDUSTRY NAME 76 Influence (6 factors) INDUSTRY NAME 77 Input/output . . INDUSTRY NAME 78 Matrix INDUSTRY NAME 79 Matrix INDUSTRY NAME 80 Measures plan planned activities Overview: Activities Wk . Wk . Wk . Wk . Wk . Wk

13、. Wk . Wk . Wk . Wk . Comments INDUSTRY NAME 81 Measures plan planned measures Activity: As of: Objective:Results: Responsible: Support: Measures: INDUSTRY NAME 82 Measures plan planned individual steps Measure: . No. As of: 1 Individual stepsResponsibleSupport Form of result Start Dura- tion Dead-

14、line Pro- ject Com- pleted INDUSTRY NAME 83 Mutuality INDUSTRY NAME 84 Mutuality INDUSTRY NAME 85 Obstacle INDUSTRY NAME 86 Obstacle INDUSTRY NAME 87 Option 123 INDUSTRY NAME 88 Option 1234 INDUSTRY NAME 89 Plus/minus INDUSTRY NAME 90 Plus/minus + INDUSTRY NAME 91 Plus/minus INDUSTRY NAME 92 Portfol

15、io + + INDUSTRY NAME 93 Portfolio + + + INDUSTRY NAME 94 Pressure INDUSTRY NAME 95 Continuous planning and forecasting INDUSTRY NAME 96 Prioritization Prioritization INDUSTRY NAME 97 Process INDUSTRY NAME 98 Process 1234 12345 INDUSTRY NAME 99 Process decrease 1 2 3 4 5 INDUSTRY NAME 100 Process inc

16、rease 1 2 3 4 5 INDUSTRY NAME 101 Project Phase I Phase II Phase III INDUSTRY NAME 102 Project weeks weeks Phase IPhase II 4 312 INDUSTRY NAME 103 Project procedure PhasesTime requiredProject features Phase I . Phase II . . . Phase III . weeks weeks weeks 12 3 4 INDUSTRY NAME 104 Puzzle INDUSTRY NAM

17、E 105 Puzzle (for color presentations) INDUSTRY NAME 106 Puzzle 3 parts 123 To apply color, ungroup the object, then regroup it afterwards = INDUSTRY NAME 107 Redesign INDUSTRY NAME 108 Redesign INDUSTRY NAME 109 Resistance INDUSTRY NAME 110 Rethink INDUSTRY NAME 111 Separation INDUSTRY NAME 112 Sep

18、aration . INDUSTRY NAME 113 Separation INDUSTRY NAME 114 Storyboard INDUSTRY NAME 115 Strengths/weaknesses Strengths Weaknes ses Weaknes ses Strengths . . Today Tomorrow INDUSTRY NAME 116 Target (1 factor) INDUSTRY NAME 117 Target (3 factors) INDUSTRY NAME 118 Text blocks (5) . . . . . INDUSTRY NAME

19、 119 Text blocks (5) . . . . . . . . . . INDUSTRY NAME 120 Text blocks (3 + 4) . . INDUSTRY NAME 121 Timetable Wk Month . .Issues INDUSTRY NAME 122 Value-added chain SupplierCustomer DevelopmentProductionSalesDistribution Company INDUSTRY NAME 123 Waste of resources problem Problem 3 Problem 1Proble

20、m 2 Problem 4 INDUSTRY NAME 124 Waste of resources solution Solution to problem 3 Solution to problem 1 Solution to problem 2 Solution to problem 4 INDUSTRY NAME 125 INDUSTRY NAME 126 Project 概 念 设 计概 念 设 计 实 施实 施 工作目标:工作目标: INDUSTRY NAME 127 Matrix Current Operations Maintained; Not A Proposed SSE

21、Location India added back in due to Financial Services Company strategy 9 Research INDUSTRY NAME 135 Development High High Low INDUSTRY NAME 136 Web Reporting Provide Self Service Virtual Close KPI Reporting ROI Portfolio Intangible Asset Management Strategies Multi-trends Development Value Creation

22、 Value Creation e-Finance e-Finance Maximize market cap Leverage stock as currency for growth Lower costs, capitalize on information flow Create profitable revenue opportunities STAKEHOLDERS STAKEHOLDERS ASSETS ASSETS CUSTOMERS CUSTOMERS SUPPLIERS SUPPLIERS e-Purchasing & Buying Consortiums Strategi

23、c Costing Online Payment Partner Alliance Management Dynamic Purchase Analysis Supply Chain Supply Chain Create Equity Partnerships with Suppliers Drive Performance with Employee Options Dynamic Acquisition, Spin-off Strategies Reinvestment Reinvestment Provide Instant Online Financing Alternatives

24、Revenue Management Enable Electronic Billing, Payment Web-enable Customer, Service Line Profitability Develop Common Analytical Platform Revenue Chain Revenue Chain INDUSTRY NAME 137 Steps INDUSTRY NAME 138 Cycle INDUSTRY NAME 139 Shared Services INDUSTRY NAME 140 Compare PastFuture INDUSTRY NAME 14

25、1 T E C H N O L O G Y Better Practice Finance Process Model INDUSTRY NAME 142 Prioritization Sample HighLow High Low INDUSTRY NAME 143 Activity maps VoiceFilms/ Programming MusicVideo conference Rich MediaNewsInteractiveE-mailInformationTransactionsGames Media/ PublishingCorporateCommunicationsAdver

26、tising PublishingExhibition BrowsersE-comm. toolsSearch engines Appn hosting tools User Applications Enterprise appns Content- specific apps Strmg media CachgNetwk mgmt Metrg Middleware BIlling “Walled Garden” Open Portal “Walled Garden” Open Mobile Portal Fixed ASP ISP Fixed ISP Mobile Internl Back

27、bone Bandwth Trading National Backbone Colocn/ Hotelling Network Provision Switching/ routing Co-axCopperFibreSwitches and Routers Network Equipment and Infrastructure Hosting Rights of Way Sat. PSTN/ ISDNDial-upCable Fixed Network Services Co-ax2.5G Mobile 3G2G Web sites Mobile Handsets PDAsFixed H

28、andsets TVs Devices Specialist Devices Operating Systems Specialist Local Apps Applications Local Middleware Set top box W-ASP ASP Multiplexers Fixed Netwk Eqpmt Infrastructure xDSLRadioFibre Current area of activity Mwave HSIGPRS ASPE Data Traditional offline media Key areas of future activity - ow

29、ned or as part of an alliance INDUSTRY NAME 144 Capability assessment 0 1 2 3 4 EXN BW INDUSTRY NAME 145 Assessment Financial Human Physical Brand Culture Reputation Support Commercial & Marketing Asset operations Asset optimisation Regulation & political Customer operations INDUSTRY NAME 146 Flow S

30、ource: FSI project, 1998 Service requirement identified Ease of contact for enquiry Initial contact enquiry Marketing material Payment alternatives Account set up No additional charges No billing enquiries required INDUSTRY NAME 147 Segmentation Irregular Risk averse Regular x x x x x x x x x x x x

31、xx x x x xx x x x x x x x x x x x x INDUSTRY NAME 148 Segmentation(2) 4.8% 70 75 80 85 90 95 100150200250300350400450 Retention (%) Lifetime NPV 100m Young Wealthy Mid- Wealthy Retired savers Mid- Affluent Young Affluent Students INDUSTRY NAME 149 Segmentation(3) Segment by: low relevancehigh releva

32、nce INDUSTRY NAME 150 Dupont Analysis(1) Margin (Marketing efficiency) PAT Sales X Sales Assets X Assets Debt + Equity X Debt + Equity Equity X PAT - dividend PAT Asset turnover (Production efficiency) Capital leverage Equity leverage Retention ratio ROA (operating efficiency) ROC (capital efficienc

33、y) ROE (equity efficiency) Equity growth rate (sustainable growth) INDUSTRY NAME 151 Dupont Analysis(2) ROC profitcapital employed exceptionalfixed assets revenuecostsworking capital volumedebtorspricecreditorsunit cost stockfixed costs fixed assets market share market size market growth industry co

34、mpetitors suppliersbuyerssubstitutes potential entrants INDUSTRY NAME 152 Growth Share Matrix A B F D E G C = $30 million sales Business Units Product - Markets 25 20 15 10 5 0 10x5x3x2x1x0.5x0.3x0.2x Relative Market Share Market Growth (%) Cash Cow Star Dog Question INDUSTRY NAME 153 Growth Spread

35、Matrix Company A vs. Selected Peers Most Recent FYE CFROI - CoC Historical Real Asset Growth 10%5%0%-5%-10% 10% 5% 0% -5% -10% Company C Company B Company D Company F Company A Company G Company H Company E = $1 Billion Inflation Adjusted Gross Assets INDUSTRY NAME 154 Market Definition 0 20 40 60 8

36、0 100% Levels of market - Demand side Percent UK population Total Population Penetrated market Qualified available market Available market Potential market Served market INDUSTRY NAME 155 Partnering Maps Current capabilityHighLow “Must have”“Nice to have” “Nice to have”“Dont want” High Low Potential

37、 for building customer intimacy INDUSTRY NAME 156 Portfolio Matrix Ease of implementation Financial attractiveness NPV 2002-2006 (m) Attractiveness vs. ease of implementation Low Smart order routing Back-office outsourcing Trade cost analytics Corporate actions NPV 2002-2006 20m 20 0 High 10 15 Over

38、all proposition 56 million 5 OMS Basic proposition Inherently attractive Inherently unattractive INDUSTRY NAME 157 Risk Matrix Note: The bubble size represents the potential financial impact Key Risks falling under the following categories: Low High Medium Manageable risk Mitigation / Negotiation Ou

39、tside OMFS control A O J Q D E F I M N P R S T U VX W Significance of risk B C D G H K L Internal risks Project risks Market risks INDUSTRY NAME 158 Root Cause Analysis 80%20% INDUSTRY NAME 159 Scenario Development INDUSTRY NAME 160 Sector Chart = $1 billion revenue, 2000 Company E Relative Market S

40、hare Real Annual Growth (%) -20% -10% 0% 10% 20% 30% 40% 0.02X 0.03X 0.05X 0.1X 0.2X 0.3X 0.5X 1X 2X 0.01X 1.5X Company F Company C Company B Company K Company A Company G Company H Company I Company J Company D Sector CAGR = 8.6% ABC Sector, 1996 - 2000 INDUSTRY NAME 161 Strategy Articulation Map B

41、attlegrounds Key initiatives Necessary competitive advantages Vision INDUSTRY NAME 162 Strategy ArticulationStrategy Articulation INDUSTRY NAME 163 Traffic Light Charts JP Morgan/Chase CSPB Goldman Sachs Merrill Lynch Citigroup-SSB Brand Financial strength Scale/distribution capacity Cross sales lev

42、erage Management capability Open platform progress Adoption of technology Structured product capability Segment focus Service capability European wide intent European understanding Overall Deutsche PB HSBC ABN Amro Julius Br Vontobel Lombard Odier Pictet StrongWeakAverage INDUSTRY NAME 164 Bar 20.4

43、27.4 90.0 20.4 38.6 34.6 31.6 45.9 43.9 30.6 45 46.9 1st Qtr2nd Qtr3rd Qtr4th Qtr INDUSTRY NAME 165 Empty Bars 40.27 1 4.67 3.75 3.25 3.02 2.95 15 6.63 1949- 1979 1980- 1988 1989- 1996 19971998199920002001Summary INDUSTRY NAME 166 Compare 26% 22% 26% 20% 25% 28% 27% 26% 20002010 North Middle South E

44、ast INDUSTRY NAME 167 Compare 2 7,700 7,000 5,250 4,650 3,600 3,050 2,630 4,250 911之前911之后 VLCC苏伊士阿芙拉灵便型 INDUSTRY NAME 168 Multi Factors Time Series 0 100 200 300 400 500 600 700 800 900 8889909192939495969798990001 15 20 25 30 35 40 45 50 55 60 INDUSTRY NAME 169 能需求增速度比产与长对 96.9 160 230 238 75 97.5

45、 148.5 130 0 50 100 150 200 250 90939901 +9.1%p.a. +6.2%p.a. 位:单TEU 能产 需求量 +1.7%p.a. +18.9%p.a. +7.3%p.a. -6.4%p.a. 108 万 INDUSTRY NAME 170 机成本会 所生的机成本营运产会 生的用产费 管理人所支出的用员费 材料成本 用费 折旧 合成本综 成本 投入成本 机成本会 有限公司万元3723.589、xxx有限公司万元3541.9410、xxx实业发展公司万元2724.57区域内硅酮类密封胶企业经营状况良好。以AAA为例,2017年产值22250.67万元,较上年

46、度18636.96万元增长19.39%,其中主营业务收入21262.41万元。2017年实现利润总额7398.83万元,同比增长24.25%;实现净利润2308.85万元,同比增长26.57%;纳税总额183.07万元,同比增长17.33%。2017年底,AAA资产总额34974.05万元,资产负债率23.64%。2017年区域内硅酮类密封胶企业实现工业增加值91839.67万元,同比2016年77508.37万元增长18.49%;行业净利润18309.56万元,同比2016年15979.72万元增长14.58%;行业纳税总额49291.55万元,同比2016年44543.24万元增长10.6

47、6%;硅酮类密封胶行业完成投资56074.98万元,同比2016年48394.74万元增长15.87%。区域内硅酮类密封胶行业营业能力分析序号项目单位指标1行业工业增加值万元91839.671.1同期增加值万元77508.371.2增长率18.49%2行业净利润万元18309.562.12016年净利润万元15979.722.2增长率14.58%3行业纳税总额万元49291.553.12016纳税总额万元44543.243.2增长率10.66%42017完成投资万元56074.984.12016行业投资万元15.87%区域内经济发展持续向好,预计到2020年地区生产总值6000.08亿元,年均

48、增长7.39%。预计区域内硅酮类密封胶行业市场需求规模将达到289309.97万元,利润总额88001.69万元,净利润34232.79万元,纳税22241.70万元,工业增加值103274.34万元,产业贡献率10.47%。区域内硅酮类密封胶行业市场预测(单位:万元)序号项目2018年2019年2020年1产值224041.64254592.77289309.972利润总额68148.5177441.4988001.693净利润26509.8830124.8634232.794纳税总额17223.9819572.7022241.705工业增加值79975.6590881.42103274.泓

49、域咨询MACRO/ 木门家具项目投资建议与可行性分析研究木门家具项目投资建议与可行性分析研究规划设计 / 投资分析 摘要该木门家具项目计划总投资2285.60万元,其中:固定资产投资1837.53万元,占项目总投资的80.40%;流动资金448.07万元,占项目总投资的19.60%。达产年营业收入4450.00万元,总成本费用3435.03万元,税金及附加45.03万元,利润总额1014.97万元,利税总额1200.00万元,税后净利润761.23万元,达产年纳税总额438.77万元;达产年投资利润率44.41%,投资利税率52.50%,投资回报率33.31%,全部投资回收期4.50年,提供就

50、业职位88个。坚持节能降耗的原则。努力做到合理利用能源和节约能源,根据项目建设地的地理位置、地形、地势、气象、交通运输等条件及“保护生态环境、节约土地资源”的原则进行布置,做到工艺流程顺畅、物料管线短捷、公用工程设施集中布置,节约资源提高资源利用率,做好节能减排;从而实现节省项目投资和降低经营能耗之目的。概述、项目背景及必要性、市场调研、项目规划分析、项目选址规划、土建工程分析、工艺技术、环境保护和绿色生产、职业保护、风险应对评价分析、节能方案分析、实施方案、投资方案说明、经济效益可行性、综合评价等。木门家具项目投资建议与可行性分析研究目录第一章 概述第二章 项目背景及必要性第三章 市场调研第

51、四章 项目规划分析第五章 项目选址规划第六章 土建工程分析第七章 工艺技术第八章 环境保护和绿色生产第九章 职业保护第十章 风险应对评价分析第十一章 节能方案分析第十二章 实施方案第十三章 投资方案说明第十四章 经济效益可行性第十五章 项目招投标方案第十六章 综合评价第一章 概述一、项目承办单位基本情况(一)公司名称xxx(集团)有限公司(二)公司简介经过10余年的发展,公司拥有雄厚的技术实力,完善的加工制造手段,丰富的生产经营管理经验和可靠的产品质量保证体系,综合实力进一步增强。公司将继续提升供应链构建与管理、新技术新工艺新材料应用研发。集团成立至今,始终坚持以人为本、质量第一、自主创新、持续改进,以技术领先求发展的方针。公司始终坚持 “服务为先、品质为本、创新为魄、共赢为道”的经营理念,遵循“以客户需求为中心,坚持高端精品战略,提高最高的服务价值”的服务理念,奉行“唯才是用,唯德重用”的人才理念,致力于为客户量身定制出完美解决方案,满足高端市场高品质的需求。公司是强调项目开发、

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