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中国移动_中国移动.ppt

1、蠀吀婮頀嚵蠀讀缁朰q耀篣倀儀椀鄂焃焃萀卶圀伀吀遒瀀瀀琀昀戀搀攀昀昀昀搀挀戀攀搀愀昀攀昀最椀昀萀卶圀伀吀遒瀀瀀琀尀尀戀搀挀戀搀攀挀挀昀昀娀洀愀倀洀焀刀唀猀儀嘀洀吀瀀砀稀洀娀焀堀焀椀砀戀嘀夀夀昀最圀伀娀伀渀嘀唀夀搀稀渀吀猀甀一匀圀伀吀遒摧搀昀昀愀昀戀挀攀昀昀栀攵攵攵a攴蝖瘀蝎焀樀樀挀挀栀砀儀挀栀瀀吀攀最夀嘀焀欀攀伀渀戀搀最瀀砀一刀氀一圀欀稀圀椀一瘀愀挀栀瘀戀嘀嘰桙儀匀圀伀吀遒娀伀唀堀伀一嘀嘰桙儀啶啒啓葜v魎艎葧v譨漀漀漀瘀猀萀v魎澀馍猠蹑坎萀卶圀伀吀遒嘀嘰桙儀娀#茀p谀罹搀怀牷久婰頀嚵罹讀缁缀0玂儀椀褂挂漄鄄鄄鄄鄄鄄鄄鄄鄄鄄鄄鄄鄄鄄鄄鄄鄄鄄鄄錄癖睔山徐唀倀吀吀樀瀀最瀀椀挀樀瀀最癖睔山徐唀倀吀吀樀瀀

2、最尀尀愀昀愀戀昀昀戀愀愀愀戀愀愀搀愀搀樀夀娀焀戀洀匀琀洀愀嘀吀倀甀砀搀搀吀瘀挀欀欀椀栀爀眀唀樀栀匀夀攀一渀猀一吀圀刀栀樀猀攀瘀睔尀开甀瀀琀搀昀搀琀攀搀搀戀愀挀搀愀愀蝖瘀蝎剨瀀椀挀开樀瀀最娀瞅耀舀(e剗珎cal competencies is connected to: - Strategy and vision - Process integration IT and business - Systems and infrastructure To increase e-business success enterprises must improve critical competen- c

3、ies. E-business success is defined in relation to the potential of value crea- tion found in four interrelated dimensions, which are efficiency, comple- mentarities, lock-in and novelty. The enterprises studied have mainly achieved value through efficiency and complementarity and less through i n- n

4、ovation and entrepreneurship (lock-inn and novelty). A large group of en- 1 www.agderforskning.no/antra. Agder Research 2 terprises that responded to the survey questions have not taken the full ad- vantage of their e-business strategy. The results indicate that transport enter- prises have been mor

5、e successful than the two other industries, tourism and food and beverages. Of the three countries the Spanish enterprises have been most successful in implementing e-business. Competencies offered As earlier mentioned, the research aim was also to identify e-business com- petencies offered SMEs. Th

6、erefore a survey directed to suppliers of e- business training offered was conducted. 115 suppliers of e-business training responded to a quantitative questionnaire. The result from the training supply survey showed that e-business trainers studied cover all the critical competencies needed to facil

7、itate e-business success. Further analysis of training supply indicated that focus in training offered is partly asymmetric. In general training is directed to technical use of e-business solutions, and less effort is put on competencies on strategic vision and planning. The research also identified

8、 differences in training o f- fered connected to country. In Spain many enterprises had specialised in offering SMEs e-business re- lated training. Finish training suppliers in general have little focus on SMEs from suppliers. The same situation was found in Norway where there is little focus on ent

9、erprises with less than 10 employees. An interesting question is therefore why small and medium sized e-business users do not invest in training offered. Gap discussion The project identified a gap between the competencies needed and those supplied. Analysis indicated that suppliers concentrate to m

10、uch on technical aspects, and to little on the strategic aspects of e-business. As mentioned we also noted that Spanish suppliers to a much greater extent offer competencies to SMEs than their Norwegian and especially their Finnish counterparts. We believe 吀樀婺嚶吀讀缁缀檢檢歗久翽儀椀餂范欃鐅敏剐噲敻瀀瀀瀀琀戀戀搀攀攀昀戀挀愀戀攀挀昀最椀昀

11、鐀敏剐噲敻瀀瀀瀀琀尀尀挀挀愀攀搀攀攀搀搀搀夀稀昀瀀樀爀氀洀欀漀愀椀洀唀漀礀夀攀琀洀攀洀吀儀欀稀刀圀瘀眀儀爀挀樀嘀夀渀栀最圀氀甀刀最鐀敏剐噲敻昀愀愀挀攀昀搀挀戀攀唀T栀攵)攵蝖瘀蝎焀瀀攀爀瀀椀欀礀椀瀀攀椀欀樀一攀樀眀愀洀猀椀甀匀攀唀稀瀀甀眀夀渀栀瘀吀氀焀眀褀罹偧沖渀栀甀椀栀甀渀焀椀甀搀瘀漀氀琀搀啶澀遒蠀遒襺荳遒嚕敻噡敻噞敻噤敻鱥豨瘀敏剐睬瑑葞貀敏剐瑗卥虙癎彗虵葟秿琀睞駿一劆劀魩罜龞垟錡怆瘀蔀甀攲挀圀s瘀餀B挀愀氀挀漀洀瀀攀琀攀渀挀椀攀猀椀猀挀漀渀渀攀挀琀攀搀琀漀匀琀爀愀琀攀最礀愀渀搀瘀椀猀椀漀渀倀爀漀挀攀猀猀椀渀琀攀最爀愀琀椀漀渀吀愀渀搀戀甀猀椀渀攀猀猀匀礀猀琀攀洀猀愀渀搀椀渀昀爀愀猀琀爀甀挀琀

12、甀爀攀吀漀椀渀挀爀攀愀猀攀攀戀甀猀椀渀攀猀猀猀甀挀挀攀猀猀攀渀琀攀爀瀀爀椀猀攀猀洀甀猀琀椀洀瀀爀漀瘀攀挀爀椀琀椀挀愀氀挀漀洀瀀攀琀攀渀挀椀攀猀戀甀猀椀渀攀猀猀猀甀挀挀攀猀猀椀猀搀攀昀椀渀攀搀椀渀爀攀氀愀琀椀漀渀琀漀琀栀攀瀀漀琀攀渀琀椀愀氀漀昀瘀愀氀甀攀挀爀攀愀琀椀漀渀昀漀甀渀搀椀渀昀漀甀爀椀渀琀攀爀爀攀氀愀琀攀搀搀椀洀攀渀猀椀漀渀猀眀栀椀挀栀愀爀攀攀昀昀椀挀椀攀渀挀礀挀漀洀瀀氀攀洀攀渀琀愀爀椀琀椀攀猀氀漀挀欀椀渀愀渀搀渀漀瘀攀氀琀礀吀栀攀攀渀琀攀爀瀀爀椀猀攀猀猀琀甀搀椀攀搀栀愀瘀攀洀愀椀渀氀礀愀挀栀椀攀瘀攀搀瘀愀氀甀攀琀栀爀漀甀最栀攀昀昀椀挀椀攀渀挀礀愀渀搀挀漀洀瀀氀攀洀攀渀琀愀爀椀琀礀愀渀搀

13、氀攀猀猀琀栀爀漀甀最栀椀渀渀漀瘀愀琀椀漀渀愀渀搀攀渀琀爀攀瀀爀攀渀攀甀爀猀栀椀瀀氀漀挀欀椀渀渀愀渀搀渀漀瘀攀氀琀礀氀愀爀最攀最爀漀甀瀀漀昀攀渀眀眀眀愀最搀攀爀昀漀爀猀欀渀椀渀最渀漀愀渀琀爀愀最搀攀爀刀攀猀攀愀爀挀栀琀攀爀瀀爀椀猀攀猀琀栀愀琀爀攀猀瀀漀渀搀攀搀琀漀琀栀攀猀甀爀瘀攀礀焀甀攀猀琀椀漀渀猀栀愀瘀攀渀漀琀琀愀欀攀渀琀栀攀昀甀氀氀愀搀瘀愀渀琀愀最攀漀昀琀栀攀椀爀攀戀甀猀椀渀攀猀猀猀琀爀愀琀攀最礀吀栀攀爀攀猀甀氀琀猀椀渀搀椀挀愀琀攀琀栀愀琀琀爀愀渀猀瀀漀爀琀攀渀琀攀爀瀀爀椀猀攀猀栀愀瘀攀戀攀攀渀洀漀爀攀猀甀挀挀攀猀猀昀甀氀琀栀愀渀琀栀攀琀眀漀漀琀栀攀爀椀渀搀甀猀琀爀椀攀猀琀漀甀爀椀猀洀愀渀搀

14、昀漀漀搀愀渀搀戀攀瘀攀爀愀最攀猀伀昀琀栀攀琀栀爀攀攀挀漀甀渀琀爀椀攀猀琀栀攀匀瀀愀渀椀猀栀攀渀琀攀爀瀀爀椀猀攀猀栀愀瘀攀戀攀攀渀洀漀猀琀猀甀挀挀攀猀猀昀甀氀椀渀椀洀瀀氀攀洀攀渀琀椀渀最攀戀甀猀椀渀攀猀猀漀洀瀀攀琀攀渀挀椀攀猀漀昀昀攀爀攀搀猀攀愀爀氀椀攀爀洀攀渀琀椀漀渀攀搀琀栀攀爀攀猀攀愀爀挀栀愀椀洀眀愀猀愀氀猀漀琀漀椀搀攀渀琀椀昀礀攀戀甀猀椀渀攀猀猀挀漀洀瀀攀琀攀渀挀椀攀猀漀昀昀攀爀攀搀匀猀吀栀攀爀攀昀漀爀攀愀猀甀爀瘀攀礀搀椀爀攀挀琀攀搀琀漀猀甀瀀瀀氀椀攀爀猀漀昀攀戀甀猀椀渀攀猀猀琀爀愀椀渀椀渀最漀昀昀攀爀攀搀眀愀猀挀漀渀搀甀挀琀攀搀猀甀瀀瀀氀椀攀爀猀漀昀攀戀甀猀椀渀攀猀猀琀爀愀椀渀椀渀最爀攀

15、猀瀀漀渀搀攀搀琀漀愀焀甀愀渀琀椀琀愀琀椀瘀攀焀甀攀猀琀椀漀渀渀愀椀爀攀吀栀攀爀攀猀甀氀琀昀爀漀洀琀栀攀琀爀愀椀渀椀渀最猀甀瀀瀀氀礀猀甀爀瘀攀礀猀栀漀眀攀搀琀栀愀琀攀戀甀猀椀渀攀猀猀琀爀愀椀渀攀爀猀猀琀甀搀椀攀搀挀漀瘀攀爀愀氀氀琀栀攀挀爀椀琀椀挀愀氀挀漀洀瀀攀琀攀渀挀椀攀猀渀攀攀搀攀搀琀漀昀愀挀椀氀椀琀愀琀攀攀戀甀猀椀渀攀猀猀猀甀挀挀攀猀猀甀爀琀栀攀爀愀渀愀氀礀猀椀猀漀昀琀爀愀椀渀椀渀最猀甀瀀瀀氀礀椀渀搀椀挀愀琀攀搀琀栀愀琀昀漀挀甀猀椀渀琀爀愀椀渀椀渀最漀昀昀攀爀攀搀椀猀瀀愀爀琀氀礀愀猀礀洀洀攀琀爀椀挀渀最攀渀攀爀愀氀琀爀愀椀渀椀渀最椀猀搀椀爀攀挀琀攀搀琀漀琀攀挀栀渀椀挀愀氀甀猀攀漀昀攀戀甀猀椀

16、渀攀猀猀猀漀氀甀琀椀漀渀猀愀渀搀氀攀猀猀攀昀昀漀爀琀椀猀瀀甀琀漀渀挀漀洀瀀攀琀攀渀挀椀攀猀漀渀猀琀爀愀琀攀最椀挀瘀椀猀椀漀渀愀渀搀瀀氀愀渀渀椀渀最吀栀攀爀攀猀攀愀爀挀栀愀氀猀漀椀搀攀渀琀椀昀椀攀搀搀椀昀昀攀爀攀渀挀攀猀椀渀琀爀愀椀渀椀渀最漀昀昀攀爀攀搀挀漀渀渀攀挀琀攀搀琀漀挀漀甀渀琀爀礀渀匀瀀愀椀渀洀愀渀礀攀渀琀攀爀瀀爀椀猀攀猀栀愀搀猀瀀攀挀椀愀氀椀猀攀搀椀渀漀昀昀攀爀椀渀最匀猀攀戀甀猀椀渀攀猀猀爀攀氀愀琀攀搀琀爀愀椀渀椀渀最椀渀椀猀栀琀爀愀椀渀椀渀最猀甀瀀瀀氀椀攀爀猀椀渀最攀渀攀爀愀氀栀愀瘀攀氀椀琀琀氀攀昀漀挀甀猀漀渀匀猀昀爀漀洀猀甀瀀瀀氀椀攀爀猀吀栀攀猀愀洀攀猀椀琀甀愀琀椀漀渀眀愀猀昀漀甀

17、渀搀椀渀一漀爀眀愀礀眀栀攀爀攀琀栀攀爀攀椀猀氀椀琀琀氀攀昀漀挀甀猀漀渀攀渀琀攀爀瀀爀椀猀攀猀眀椀琀栀氀攀猀猀琀栀愀渀攀洀瀀氀漀礀攀攀猀渀椀渀琀攀爀攀猀琀椀渀最焀甀攀猀琀椀漀渀椀猀琀栀攀爀攀昀漀爀攀眀栀礀猀洀愀氀氀愀渀搀洀攀搀椀甀洀猀椀稀攀搀攀戀甀猀椀渀攀猀猀甀猀攀爀猀搀漀渀漀琀椀渀瘀攀猀琀椀渀琀爀愀椀渀椀渀最漀昀昀攀爀攀搀愀瀀搀椀猀挀甀猀猀椀漀渀吀栀攀瀀爀漀樀攀挀琀椀搀攀渀琀椀昀椀攀搀愀最愀瀀戀攀琀眀攀攀渀琀栀攀挀漀洀瀀攀琀攀渀挀椀攀猀渀攀攀搀攀搀愀渀搀琀栀漀猀攀猀甀瀀瀀氀椀攀搀渀愀氀礀猀椀猀椀渀搀椀挀愀琀攀搀琀栀愀琀猀甀瀀瀀氀椀攀爀猀挀漀渀挀攀渀琀爀愀琀攀琀漀洀甀挀栀漀渀琀攀挀栀渀椀挀愀氀愀猀瀀攀挀琀猀愀渀搀琀漀氀椀琀琀氀攀漀渀琀栀攀猀琀爀愀琀攀最椀挀愀猀瀀攀挀琀猀漀昀攀戀甀猀椀渀攀猀猀猀洀攀渀琀椀漀渀攀搀眀攀愀氀猀漀渀漀琀攀搀琀栀愀琀匀瀀愀渀椀猀栀猀甀瀀瀀氀椀攀爀猀琀漀愀洀甀挀栀最爀攀愀琀攀爀攀砀琀攀渀琀漀昀昀攀爀挀漀洀瀀攀琀攀渀挀椀攀猀琀漀匀猀琀栀愀渀琀栀攀椀爀一漀爀眀攀最椀愀渀愀渀搀

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