1、off here, the conductor said. This is as far as we go. Is this Woodford Green ? I asked. Oh dear, said the conductor suddenly. I forgot to put you off. It doesnt matter, I said. Ill get off here. We are going back now, said the conductor. Well, in that case, I prefer to stay on the bus, I answered.L
2、esson51 Reward for virtue 对美德的奖赏My friend, Herbert, has always been fat, but things got so bad recently that he decided to go on a diet. He began his diet a week ago. First of all, he wrote out a long list of all the foods which were forbidden. The list included most of the things Herbert loves: but
3、ter, potatoes, rice, beer, milk, chocolate, and sweets. Yesterday I paid him a visit. I rang the bell and was not surprised to see that Herbert was still as fat as ever. He led me into his room and hurriedly hid a large parcel under his desk. It was obvious that he was very embarrassed. When I asked
4、 him what he was doing, he smiled guiltily and then put the parcel on the desk. He explained that his diet was so strict that he had to reward himself occasionally. Then he showed me the contents of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesson52 A pretty car
5、pet 漂亮的地毯We have just moved into a new house and I have been working hard all morning. I have been trying to get my new room in order. This has not been easy because I own over a thousand books. To make matters worse, the room is rather small, so I have temporarily put my books on the floor. At the
6、moment, they cover every inch of floor space and I actually have to walk on them to get in or out of the room. A short while ago, my sister helped me to carry one of my old bookcases up the stairs. She went into my room and got a big surprise when she saw all those books on the floor. This is the pr
7、ettiest carpet I have ever seen, she said. She gazed at it for some time then added, You dont need bookcases at all. You can sit here in your spare time and read the carpet! Lesson53 Hot snake 触电的蛇At last firemen have put out a big forest fire in California. Since then, they have been trying to find
8、 out how the fire began. Forest fire are often caused by broken glass or by cigarette ends which people carelessly throw away. Yesterday the firemen examined the ground carefully, but were not able to find any broken glass. They were also quite sure that a cigarette end did not start the fire. This
9、morning, however, a fireman accidentally discovered the cause. He noticed the remains of a snake which was wound round the electric wires of a 16,000-volt power line. In this way, he was able to solve the mystery. The explanation was simple but very unusual. A bird had snatched up the snake from the
10、 ground and then dropped it on to the wires. The snake then wound itself round the wires. When it did so, it sent sparks down to the ground and these immediately started a fire.Lesson54 Sticky fingers 粘糊的手指After breakfast, I sent the children to school and then I went to market. It was still early w
11、hen I returned home. The children were at school, my husband was at work and the house was quiet. So I decided to make some tarts for tea. In a short time I was busy mixing butter and flour and my hands were soon covered with sticky pastry. At exactly that moment, the telephone rang. Nothing could h
12、ave been more annoying. I picked up the receiver between two sticky fingers and was dismayed when I recognized the voice of Mrs Bates. It took me ten minutes to persuade her to ring back later. At last I hung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the
13、door-knobs. I had no sooner got back to the kitchen than the door-bell rang loud enough to wake the dead. This time it was the postman and he wanted me to sign for a registered letter !Lesson55 Not a gold mine 并非金矿Dreams of finding lost treasure almost came true recently. A new machine called The Re
14、vealer has been invented and it has been used to detect gold which has been buried in the ground. The machine was used in a cave near the seashore where-it is said-pirates used to hide gold. The pirates would often bury gold in the cave and then fail to collect it. Armed with the new machine, a sear
15、ch party went he did not like it. She enjoyed herself making the assistant bring almost everything in the window before finally buying the dress she had first asked for.Lesson58 A blessing in disguise? 是因祸得福吗？The tiny village of Frinley is said to possess a cursed tree. Because the tree was mentione
16、d in a newspaper, the number of visitors to Frinley has now increased. The tree was planted near a church fifty years ago, but it is only in recent years that it has gained an evil reputation. It is said that if anyone touches the tree, he will have bad luck; if he picks a leaf, he will die. Many vi
17、llagers believe that the tree has already claimed a number of victims. The vicar has been asked to have the tree cut down, but so far he has refused. He has pointed out that the tree is a useful source of income as tourists have been coming from all parts of the country to see it. In spite of all th
18、at has been said, the tourists-have been picking leaves and cutting their names on the tree-trunk. So far, not one of them has been struck down by sudden death!Lesson59 In or out ？ 进来还是出去？Our dog, Rex, used to sit outside our front gate and bark. Every time he wanted to come into the garden he would
19、 bark until someone opened the gate. As the neighbours complained of the noise, my husband spent weeks training him to press his paw on the latch to let himself in. Rex soon became an expert at opening the gate. However, when I was going out shopping last week, I noticed him in the garden near the g
20、ate. This time he was barking so that someone would let him out ! Since then, he has developed another bad habit. As soon as he opens the gate from the outside, he comes into the garden and waits until the gate shuts. Then he sits and barks until someone lets him out. After this he immediately lets
21、himself in and begins barking again. Yesterday my husband removed the gate and Rex got so annoyed we have not seen him since. Lesson60 The future 卜算未来At a village fair, I decided to visit a fortune-teller called Madam Bellinsky. I went into her tent and she told me to sit down. After I had given her
22、 some money, she looked into a crystal ball and said: A relation of yours is coming to see you. She will be arriving this evening and intends to stay for a few days. The moment you leave this tent, you will get a big surprise. A woman you know well will rush towards you. She will speak to you and th
23、en she will lead you away from this place. That is all. As soon as I went outside, I forgot all about Madam Bellinsky because my wife hurried towards me. Where have you been hiding ? she asked impatiently. Your sister will be here in less than an hour and we must be at the station to meet her. We ar
24、e late already. As she walked away, I followed her out of the fair. Lesson61 Trouble with the Hubble 哈勃望远镜的困境In future, astronauts will be required to descend from a spaceship while it is still in space and to return to it. The ability to do this will be necessary in future flights to distant planet
25、s. Scientists are now trying to discover if this is possible. The spaceship Astra which left the earth a short time ago, will be travelling three hundred miles into space. At a certain point, the Astra will stop for a short time and an astronaut will attempt to leave the stationary spaceship and the
26、n return to it. We shall not know whether the experiment has been successful until we have received a radio message. The first message is expected to arrive at 7 oclock this evening. By that time, the Astra will have been flying through space for seventeen hours and will have circled the earth a gre
27、at many times. When the first radio messages have been received, the results of the trip will be announced immediately.Lesson62 After the fire 大火之后Firemen had been fighting the forest fire for nearly three weeks before they could get it under control. A short time before, great trees had covered the
28、 countryside for miles around. Now, smoke still rose up from the warm ground over the desolate hills. Winter was coming on and the hills threatened the surrounding villages with destruction, for heavy rain would not only wash away the soil but would cause serious floods as well. When the fire had at
29、 last been put out, the forest authorities ordered several tons of a special type of grass-seed which would grow quickly. The seed was sprayed over the ground in huge quantities by aeroplanes. The planes had been planting seed for nearly a month when it began to rain. By then, however, in many place
30、s the grass had already taken root. In place of the great trees which had been growing there for centuries, patches of green had begun to appear in the blackened soil. Lesson63 She was not amused 她并不觉得好笑Geoffrey Hampden has a large circle of friends and is very popular at parties. Everybody admires
31、him for his fine sense of humor-everybody, that is, except his six-year-old daughter, Jenny. Recently, one of Geoffreys closest friends asked him to make a speech at a wedding reception. 上海润金软件有限公司交易助理项目商业计划书融资顾问: Zero2ipo淸科公司2002年6月保 密 要 求本商业计划书属商业机密，所有权属于上海润金软件有限公司。其所涉及的内容和资料只限于有意向的投资者及投资中介公司自身使用。
32、收到本计划书后，收件人应即刻确认，并遵守以下的规定：（1） 在没有取得润金公司的书面同意前，收件人不得将本计划书全部和/或部分地予以复制、传递给他人、影印、泄露或散布给他人；（2） 应该象对待贵公司的机密资料一样的态度对待本计划书所提供的所有机密资料。融资顾问Zero2ipo清科公司联系人电话邮箱 网址 润金公司联系人刘宏电话862164956889手机1390-177-2857邮箱liuhong 网址 目 录执行摘要1第一章 公司介绍411 公司简介412 公司战略413 历史沿革414 股权结构415 发展历程5第二章：产品与服务621 产品技术说明6211 交易助理6212 其他产品10
33、22 相关技术的使用情况（技术间的关系）1223 产品规划12第三章 市场分析1431 市场背景1432 市场细分与产品定位15321 市场细分15322 目标客户15323 市场区域规划1633 市场规模和增长率16331 市场容量估算16332 市场增长潜力17333 我们的市场份额1934 竞争分析19341 现有的的竞争者：20342未来的竞争以及量化分析21第四章 商业模式2441 交易助理产品的商业模式24411 交易助理的商业模式24412 其他产品2542 客户购买关键因素分析25421 证券经纪商为什么需要购买交易助理25422 投资者为什么购买交易助理2643 商业模式的关
34、键成功因素（KSF）27第五章 战略与实施2851 公司目标2852 产品开发策略2853 市场策略28531 营销策略28532 内部营销管理29533 外部支持30第六章 公司管理3161 组织结构3162 职责描述3163 核心人员介绍31631 高层管理人员32632 中层管理人员3264 人力资源管理机制33641 人力资源规划33642 薪酬制度与激励机制33643 员工考绩制度33第七章 财务分析与融资计划3471 收入预测34711 “交易助理”销售量预测34712 “交易助理”销售收入预测3572 成本费用预测3673 损益表3774 现金流量表3775 公司价值评估3876
35、 融资计划38761 融资规模及准备出让的股权比例38762 资金运用计划3877 风险投资的退出39771 首次公开上市（IPO）39772 管理层收购39773 并购39第八章 风险分析4081 产品风险4082 市场风险4083 管理风险4184 政策风险41附件421相关证书422合作伙伴423国内证券软件行业开发商所在领域4245off here, the conductor said. This is as far as we go. Is this Woodford Green ? I asked. Oh dear, said the conductor suddenly. I
36、forgot to put you off. It doesnt matter, I said. Ill get off here. We are going back now, said the conductor. Well, in that case, I prefer to stay on the bus, I answered.Lesson51 Reward for virtue 对美德的奖赏My friend, Herbert, has always been fat, but things got so bad recently that he decided to go on
37、a diet. He began his diet a week ago. First of all, he wrote out a long list of all the foods which were forbidden. The list included most of the things Herbert loves: butter, potatoes, rice, beer, milk, chocolate, and sweets. Yesterday I paid him a visit. I rang the bell and was not surprised to se
38、e that Herbert was still as fat as ever. He led me into his room and hurriedly hid a large parcel under his desk. It was obvious that he was very embarrassed. When I asked him what he was doing, he smiled guiltily and then put the parcel on the desk. He explained that his diet was so strict that he
39、had to reward himself occasionally. Then he showed me the contents of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesson52 A pretty carpet 漂亮的地毯We have just moved into a new house and I have been working hard all morning. I have been trying to get my new room in o
40、rder. This has not been easy because I own over a thousand books. To make matters worse, the room is rather small, so I have temporarily put my books on the floor. At the moment, they cover every inch of floor space and I actually have to walk on them to get in or out of the room. A short while ago,
41、 my sister helped me to carry one of my old bookcases up the stairs. She went into my room and got a big surprise when she saw all those books on the floor. This is the prettiest carpet I have ever seen, she said. She gazed at it for some time then added, You dont need bookcases at all. You can sit
42、here in your spare time and read the carpet! Lesson53 Hot snake 触电的蛇At last firemen have put out a big forest fire in California. Since then, they have been trying to find out how the fire began. Forest fire are often caused by broken glass or by cigarette ends which people carelessly throw away. Ye
43、sterday the firemen examined the ground carefully, but were not able to find any broken glass. They were also quite sure that a cigarette end did not start the fire. This morning, however, a fireman accidentally discovered the cause. He noticed the remains of a snake which was wound round the electr
44、ic wires of a 16,000-volt power line. In this way, he was able to solve the mystery. The explanation was simple but very unusual. A bird had snatched up the snake from the ground and then dropped it on to the wires. The snake then wound itself round the wires. When it did so, it sent sparks down to
45、the ground and these immediately started a fire.Lesson54 Sticky fingers 粘糊的手指After breakfast, I sent the children to school and then I went to market. It was still early when I returned home. The children were at school, my husband was at work and the house was quiet. So I decided to make some tarts
46、 for tea. In a short time I was busy mixing butter and flour and my hands were soon covered with sticky pastry. At exactly that moment, the telephone rang. Nothing could have been more annoying. I picked up the receiver between two sticky fingers and was dismayed when I recognized the voice of Mrs B
47、ates. It took me ten minutes to persuade her to ring back later. At last I hung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-knobs. I had no sooner got back to the kitchen than the door-bell rang loud enough to wake the dead. This time it was the postman and he wanted me to sign for a registered letter !Lesson55 Not a gold mine 并非金矿Dreams of finding lost treasure almost came true recently. A new machine called The Revealer has been invented and it has been used to detect gold which has been buried
