1、TECHNOLOGY VISION 2017TECHNOLOGYFOR PEOPLEThe Era of the Intelligent EnterpriseHow will the future unfold? What we know unequivocally is the digital revolution is here. Its cascading across every industry, causing wide-scale enterprise disruption and wholly redefined customer expectations. Adaptabil
2、ity and a companys ability to quickly rotate to the new has been critical both for companies striving to become digital leaders, and for employees who are moving beyond the digital culture shock. We are now entering an exciting, unprecedented time in technology with the pace of change and innovation
3、 continuing to accelerate. We are poised to drive the biggest change since the dawn of the information age. Technology will continue to transform the way we work and live, raising many questions about both opportunities and challenges. Accenture believes that these innovations are a force for positi
4、ve change, because the power lies squarely with people to bring great benefits to business and society. While there are risks, as there are with any technology, we are in control. We can shape technology so that it adapts to us, elevating our ability to create a future that fits our needs. With the
5、theme Technology for People: The Era of the Intelligent Enterprise, the Accenture Technology Vision 2017 builds on the People First theme we introduced last year. Our Vision details the powerful business potential that companies can realize by using technology as a catalyst. This is all about how te
6、chnology can augment and enhance our human skills to listen more closely to customers and employees, connect to them on their own terms and partner with them to achieve personal goals.Taking a People First approach to business and technology requires deeper intelligence at all levels of the enterpri
7、se from strategy through operations. Every decision about technology implementation, ecosystem relationships, workforce enablement, behavior design, and industry expansion must be made with people in mind both on an individual and societal basis. Our report highlights the companies forging ahead in
8、each of these areas and providing inspiration to us all. We urge leaders in every industry and around the globe to read the trends in the Accenture Technology Vision 2017 and consider the core message: Technology is for the people in the era of the intelligent enterprise. As leaders, we have the pow
9、er, influence and responsibility, to bring the future to life in a human fashion, using technology FOR people.We are extremely pleased to share the Accenture Technology Vision 2017, our annual prediction of the technology trends that will shape the future of companies in the next three years.Pierre
10、Nanterme, Chairman and CEOPaul Daugherty, Chief Technology and Innovation Officer#TECHVISION2017TECHNOLOGY VISION 2017 TECHNOLOGY FOR PEOPLE2FOREWORDTECHNOLOGY VISION 2017 AMPLIFY 4YOUCONCLUSION 86RESEARCH METHODOLOGY 87REFERENCES 90TREND 1 AI IS THE NEW UI 19Experience Above AllTREND 2ECOSYSTEM POW
11、ER PLAYS 34 Beyond PlatformsTREND 3WORKFORCE MARKETPLACE 45 Invent Your FutureTREND 4DESIGN FOR HUMANS 58Inspire New BehaviorsTREND 5 THE UNCHARTED 73 Invent New Industries, Set New Standards#TECHVISION2017TECHNOLOGY VISION 2017 TECHNOLOGY FOR PEOPLE3CONTENTSToday, changes are still all around us, a
12、nd are coming faster than ever. The key point is that we are in control. Its no longer people who are adapting to technology rather, the technology is adapting to us. In fact, every time an experience is personalized, or technology anticipates peoples needs and wants, we are being placed in the driv
13、ers seat to realize them. As technology becomes more sophisticated, its not the technology itself thats driving change its us. Were putting technology to work to disrupt ourselves.The digital revolution were part of today isnt a cold, dystopian future of robots controlling the world. Rather, its an
14、age of human empowerment. Its about us designing technology that conforms itself to people, putting us firmly in control of our own fate. No longer are we waiting and wondering how the latest advances will change things; were shaping the world to fit our needs, large and small. From the Internet to
15、the advent of smartphones, the last three decades have seen people change the way they work and live to adapt to each new technology capability coming to market.More than ever before, we as humans control our own destiny. But the reasons why may surprise you.s co l our n de ti .#TECHVISION2017TECHNO
16、LOGY VISION 2017 TECHNOLOGY FOR PEOPLE4INTRODUCTIONAt work, we collaborate with artificial intelligence (AI) and machines to do our jobs better: Rhizabot, for example, simplifies business analysis by listening to a question in natural language and then translating it into queries that can be run acr
17、oss multiple datasets.1We use sophisticated communication and collaboration technologies to work with colleagues on the other side of the globe, whether theyre human or not, many of whom well never meet. We see organizations partnering with competitors to create entirely new ventures using platform
18、technologies, like Philips and Qualcomm Life working together to expand a joint connected health offering. Areas of practice that once seemed impossible to digitize are fundamentally changing because of the impacts of AI, Internet of Things capabilities and big data analytics, which have many potent
19、ially positive implications for society. The company known for creating the Roomba, iRobot, is now working with marine conservationists to launch an ocean-patrolling intelligent robot to hunt and manage invasive species, protecting native fish populations.2And evolved industries like precision agric
20、ulture are ramping up to help meet the food demands of our increasing population.Its not just businesses that are being transformed; technology is empowering people. Look at the way the evolution of video has changed both our view of the world and how we interact with it. Early television broadcasts
21、 were carefully scripted to present a highly curated picture, forcing us to not only share a common worldview, but also to watch on the creators terms. In less than a century, weve transitioned to an online world with billions of viewpoints, coming from governments and businesses, and, more importan
22、tly, from people. We now have a truly live culture where technologies like Periscope and Facebook Live mean anyone can broadcast what they want, and tune in when they want on their terms.3The digital age isnt just giving us new tools. As we look toward a future where quantum computings near-unlimite
23、d processing and algorithmic power will solve difficult problems in entirely new ways across multiple industries, to robots and AI that will work side by side with people in every discipline, we are reshaping our entire world and ourselves within it. And with this tremendous and ongoing change, comp
24、anies have an opportunity to establish their place in the next evolution of society. #TECHVISION2017TECHNOLOGY VISION 2017 TECHNOLOGY FOR PEOPLE5INTRODUCTIONOne company that exemplifies this is CVS Health. The healthcare company has transformed from the corner store that fills prescriptions to a pro
25、vider of affordable basic healthcare services, deeply embedded in their customers lives. CVS Health is taking a comprehensive approach to healthcare to enable this shift, deploying technology to put the individuals health at the center of their focus. With the companys smartwatch-compatible mobile a
26、pp, customers can set personalized reminders for taking their medication, snap pictures of their prescriptions to expedite refills, and scan their insurance card so that store clerks are prepared with up-to-date information.4At the CVS Health-operated Minute Clinics, customers can receive treatment
27、for minor illnesses, flu shots, cholesterol screenings, and more than a dozen other medical services all of which can be booked and paid for online. For people who cant make it to a physical location, CVS Health is also partnering with various telemedicine services like Teladoc, so patients can rece
28、ive care via phone or video chat. And CVS Health is even moving into preventative care: the company is partnering with IBMs Watson for data analysis to predict when a patient will need urgent care.5Technology has empowered people throughout history, from the printing press to smartphones. But this t
29、ime, were using it differently. We arent just incorporating technology into our lives; as it becomes exponentially more sophisticated, we are embedding humanity into the technology itself.Think about the technology we use today compared to that of just a few years ago: its increasingly interactive,
30、as touch displays, mixed reality, and natural language processing make it feel more like us. Advanced technology is now capable of learning, with contextual analysis, image recognition, and deep learning algorithms that make it seem to think more like us. And, perhaps best of all, technology can now
31、 adapt by constantly aligning itself to our wants and needs. Technology holds the key to shaping the world around us. Its also giving companies that do it right an opportunity to weave themselves into the new digital society. Whats the next step forward? Use the power of technology to improve our wo
32、rld.TECHNOLOGY IS STILL THE ANSWER, BUT TO A NEW QUESTION#TECHVISION2017TECHNOLOGY VISION 2017 TECHNOLOGY FOR PEOPLE6INTRODUCTIONThis more human technology is paying off for businesses, both in the workforce and in customer relationships. London-based IntelligentX Brewing Company has developed an AI
33、 system to continuously collect and incorporate customer feedback, which the system itself uses to brew new versions of the companys beers.6“Our AI can have a conversation with all of our customers, and that gives us the feedback that allows our beer to evolve,” says Rob McInerney, co-founder of Int
34、elligentX. “You can talk to the algorithm whenever or wherever youre drinking the beer.”“Peoples tastes are changing faster than ever beforeand AI is the perfect way to respond,” says the beermakers co-founder Hew Leith. This is how businesses will grow their role in peoples lives, and establish a p
35、lace in the future of society: by being more than just a provider of products and services. With technology that truly responds to people based on their wants and needs, companies can become their partner.As technology aligns to what we want, and even interacts with us in ways that are naturally hum
36、an, its making the world a more human place. Rather than machines defining our world, theyre putting us squarely in the drivers seat. Its delivering unprecedented potential that is enabling us to shape our lives, our industries and our society to fit our needs. What could be more human than that?This mor
